In 2021 Lemon & Paeroa released a marketing campaign named "Room Manu". It begun with a guy in space, dressed in an area match, who jumps from a System to totally free tumble to the bottom, and eventually landing inside of a pool where he does a cannonball dive or manu. In 2023 Lemon & Paeroa started out Manu Applied Sciences Aotearoa (MASA) which